Core Concepts
HqO is a workplace experience platform for commercial real estate. Understanding its core building blocks will help you configure, manage, and get the most out of the product.
The HqO platform
HqO connects property teams, tenants, and users through a set of integrated tools for communications, events, visitor management, access control, and more. Everything is managed through HqO Admin, the web-based administration tool for property teams.
The platform serves two types of end users: tenant admins, who manage their company's employees and workspace, and users, who interact with the platform through an experience channel on mobile or web.
Key concepts
Buildings
A building is the core organizational unit in HqO. Every piece of content, every user, and every configuration is associated with one or more buildings. If you manage multiple properties, each is a separate building in the system.
Tenants
A tenant is a company that occupies space in a building. Tenants are the primary organizational unit for grouping users. Lease data, employee counts, and industry are tracked at the tenant level.
Users
A user is any individual registered on the platform within a building. Users belong to tenants and have roles that determine what they can do. The main roles are Tenant User, Tenant Admin, and Building Admin.
Audiences
Audiences are named segments of users or tenant companies. You create audiences to target specific groups when sending communications, publishing content, or restricting feature access.
Experience channels
An experience channel is the branded mobile or web interface your tenants and users interact with. Each building can have one or more experience channels, each configured with its own theme, features, and content.
Communications
A communication is a message sent to users through push notification, email, or in-app message. Communications are targeted to audiences and tracked for delivery and engagement metrics.
How it fits together
When you set up HqO for a building, you start by configuring the building itself, then add tenants and users. You create audiences to segment those users, then use those audiences to target communications and control access to features. Experience channels are the outward-facing layer that users see.